Sole New York

Verde Sole New York is a luxury hospitality brand concept developed in Canva that explores the creation of a boutique hotel inspired by the elegance of Italian culture and the sophistication of New York City. The project combines branding, visual storytelling, and social media design to create a cohesive and aspirational guest experience.

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The objective was to develop a distinct hotel identity that balances timeless Italian hospitality with contemporary urban luxury. Through curated imagery, typography, color palettes, and content planning, I created a social media presence that highlights dining experiences, rooftop amenities, refined interiors, and lifestyle-driven moments.

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The final concept demonstrates how branding and digital content can work together to communicate a compelling hospitality experience and establish a strong, recognizable brand identity.